Effective communication is vital to the successful functioning of a company. Not being able to get across the company's vision or what needs to be done and the parameters in which it has to be achieved will result in your business going under.
But let's assume your company is part of the 59% where employees understand what their company is doing and how that's different from their competition. There still may be numerous little things that are going wrong with the way you or your team are communicating that could be hampering your productivity, and ultimately your bottom line.
Ironing out these communication errors could see your team boost their capacity, meet their deadlines more often and ultimately lead to a more effective and profitable business.